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05
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Microsoft Japan and UPWARD] DX of Sales Organization in Corona Shock Reveals Importance of Feedback Loop - Conversation Article by Platformer and SaaS Venture Released -.

(Location: Chuo-ku, Tokyo; President & CEO: Ryusuke Kaneki; URL: http://upward.jp ), a provider of next-generation mobile CRM with the mission of "making field workers smarter," published on Wednesday, May 27, 2020, an article entitled "DX in Corona Shock and the World After" with Mr. Yuya Yoshida, General Manager of Cross Intelligence Center, Microsoft Japan Co.

Sales organizations of Japanese companies are changing at an accelerated pace due to the Corona Shock.

IN THE WAKE OF THE SPREAD OF THE NEW CORONAVIRUS, JAPANESE COMPANIES ARE BEING ASKED TO RESPOND TO RAPID DIGITIZATION AND DIGITAL TRANSFORMATION (DX). WHAT IMPACT WILL THE CORONA SHOCK HAVE ON COMPANIES' DX PROMOTION AND HOW WILL THE BUSINESS SCENE BE TRANSFORMED? ALSO, WHAT ARE THE STRATEGIES OF COMPANIES AFTER THE CORONA SHOCK AND HOW WILL EMPLOYEES WORK?

Microsoft Japan and UPWARD, a SaaS venture company, held an online dialogue using Microsoft Teams to discuss the future of the sales organization from the perspective of both a platformer who "collects all kinds of data and explores while expanding" and a SaaS venture who "formulates hypotheses and utilizes pinpoint data. The two sides discussed the future of the sales organization. We hope you will find this presentation useful in creating a strategy for your sales organization in the after-corona world.

Profile of interlocutor

Yuya Yoshida, Director, Cross Intelligence Center, Microsoft Japan Co.

Yuya Yoshida, Director, Cross Intelligence Center, Microsoft Japan K.K.
After working as a SIer, in-company information system department, and founding a SaaS startup, he joined Microsoft Japan in January 2015. For about 9 years, he has been engaged in advising enterprises on the use of cloud computing, and is called "Pakue" for short, since he called himself "Public Cloud Eraser" in his previous job. Currently, as the Director of the Cross Intelligence Center, he is focusing on support activities related to DX promotion in Japanese companies.

RYUSUKE KANEKI, PRESIDENT AND CEO, UPWARD CO.

Ryusuke Kaneki, President and CEO of UPWARD Corporation
Ryusuke Kaneki joined UPWARD Corporation in 2006. In 2013, he became COO (Chief Operating Officer) and launched UPWARD, a mobile CRM service, and oversaw its business. In 2016, he became CEO (Chief Executive Officer) and grew the company into one of the top ISV vendors in Japan, including winning the Salesforce gold ISV partner award in 2017.

Publication Schedule

The contents of the dialogue will be serialized in a series of three articles.

Wednesday, May 27 Vol. 1: Corona Shock Transforms the Digital World
Monday, June 1
Vol. 2: Two ways of thinking as we enter a world that no one knows.
Wednesday, June 3
Vol. 3: How will companies survive in the after-Corona world?
Tuesday, June 9
Video of the discussion "[Compilation] The Corona Shock in DX and the World After" (Japanese only)

ABOUT UPWARD

UPWARD IS A SALES ENGAGEMENT SERVICE THAT UTILIZES ADVANCED LOCATION-BASED TECHNOLOGY TO AUTOMATICALLY DETECT AND RECORD SALES ACTIVITY DATA IN CRM TO OPTIMIZE THE SALES ACTIVITIES OF SALES REPRESENTATIVES IN THE FIELD. BY AUTOMATICALLY OVERLAYING ACCUMULATED SALES ACTIVITY DATA AND CRM DATA ON A MAP AND AUTOMATICALLY NOTIFYING OPTIMAL APPROACH DESTINATIONS, UPWARD SUPPORTS THE FORMULATION OF STRATEGIC SALES PLANS UTILIZING CRM DATA.

About Us

name of company

UPWARD, Inc.

Location

26F Marunouchi Eiraku Building, 1-4-1 Marunouchi, Chiyoda-ku, Tokyo

representative

RYUSUKE KANEKI, REPRESENTATIVE DIRECTOR AND CEO

Establishment

March 2002

capital stock

100 million yen

Business

DEVELOPMENT AND PROVISION OF UPWARD SALES ENGAGEMENT SERVICE

Press Contact

PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.

Tel.

03-6897-3683

Mail

pr@upward.jp

All company names mentioned herein are registered trademarks or trademarks of their respective companies.

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