(Location: Chuo-ku, Tokyo; President & CEO: Ryusuke Kaneki; URL: https://upward.jp), whose vision is to "Innovate the Last Mile in the Field," announces that on March 22, 2021, Masaki Ishida, who holds the record for the shortest promotion at salesforce.com (at the time of his employment), was appointed Chief Sales Officer (CSO) of UPWARD, Inc. (Location: Chuo-ku, Tokyo; President and CEO: Ryusuke Kaneki; URL: ) announces that Masaki Ishida, who holds the record for the shortest promotion at salesforce.com (at the time of his employment), has been appointed Chief Sales Officer (CSO).
UPWARD is a next-generation mobile SFA service that is currently being used by approximately 300 companies, mainly major corporations. UPWARD supports the last mile of mobile workers by automatically capturing on-site sales activities and phone call activity records from a smartphone application, providing "easy visualization of customer status and visit activity," "easy creation of visit plans," and "easy input of visit records. With the appointment of the CSO, we aim to further expand our business and enhance our ability to promote the "DX of the sales organization" required in the with Corona era.
After graduating from the University of California Los Angeles (UCLA) in 2009, he joined an internet security company on the first section of the Tokyo Stock Exchange. In 2015, he joined salesforce.com, Inc. After working in inside sales, account executive, and sales manager, he was engaged as a branch office manager. He then worked at Slack Japan K.K., where he was in charge of the enterprise domain with a focus on the automotive and high-tech industries, before joining UPWARD in March 2021.
THE SALES TECH MARKET IS EXPECTED TO EXPAND EVEN MORE RAPIDLY IN THE FUTURE AMID THE RECENT DX TREND. HOWEVER, TECHNOLOGY IS MEANINGLESS IF THE PEOPLE IN THE FIELD CANNOT MASTER IT, AND FULL UTILIZATION IN THE FIELD IS THE MOST IMPORTANT POINT. WE ARE COMMITTED TO USING OUR EXPERIENCE TO CONVEY THE VALUE OF UPWARD TO AS MANY CLIENTS AS POSSIBLE, WHILE CREATING ORGANIZATIONS THAT WILL LEAD TO SUCCESS.
We are very proud to announce the appointment of Masaki Ishida as our CSO, another reliable colleague who shares UPWARD's mission of "Innovating the last mile in the field" at a high level and joins our team. The new appointment of Ishida as CSO is based on his experience in implementing go-to-market strategies (GTM strategies) at global SaaS companies such as salesforce.com and Slack, as well as his high level of team management skills that leverage his personality to achieve UPWARD's business growth I will continue to work as a member of the team to achieve the highest level of growth for UPWARD's business. I will continue to devote myself to the team as one.
UPWARD IS A SALES ENGAGEMENT SERVICE THAT UTILIZES ADVANCED LOCATION-BASED TECHNOLOGY TO AUTOMATICALLY DETECT AND RECORD SALES ACTIVITY DATA IN CRM TO OPTIMIZE THE SALES ACTIVITIES OF SALES REPRESENTATIVES IN THE FIELD. BY AUTOMATICALLY OVERLAYING ACCUMULATED SALES ACTIVITY DATA AND CRM DATA ON A MAP AND AUTOMATICALLY NOTIFYING OPTIMAL APPROACH DESTINATIONS, UPWARD SUPPORTS THE FORMULATION OF STRATEGIC SALES PLANS UTILIZING CRM DATA.
PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.
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