Business alliance launched to promote nursing care DX and sales DX in the nursing care industry.

UPWARD, Inc. (Location: Minato-ku, Tokyo; President and CEO: Ryosuke Kaneki; hereinafter UPWARD) has entered into a sales partner agreement with Care DX Co., Ltd. (Location: Shinagawa-ku, Tokyo; President: Fumiya Nakamura; hereinafter Care DX) and is pleased to announce the start of providing a sales support mobile application specialized for the care industry.
"UPWARD," an application that maximizes the value of CRM/SFA, utilizes advanced location information technology to automatically detect and record sales activity data in CRM, optimizing the sales activities of field sales personnel and serving as a sales DX tool. Through this collaboration, we will newly provide services that specialize "UPWARD" for the sales field of the care industry, promoting DX in the same industry.

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Background of the Collaboration between UPWARD and Care DX

In the field of care, there is a need to conduct sales activities in between daily busy work, and many companies and organizations tend to leave it to the field or individualize it. In addition, coupled with the shortage of human resources and the inability to hire specialized sales personnel, it is essential to promote the efficiency and systematization of sales activities.
Furthermore, care business establishments build relationships of trust with care managers and social workers, and appropriately report the conditions of users they introduce to their families during their daily work. This information sharing is important for providing a sense of security to the users themselves, their families, and all those involved in care. This collaboration was realized from the desire of both companies to support the ideal form of care sales while promoting efficiency through DX.

・Comments from Mr. Nakamura, President and CEO of Care-Tech DX, Inc.‍

In the care business, it is crucial for care providers to build trusting relationships with care managers and social workers on a daily basis, provide regular status reports to users, and ensure that users themselves, their families, care managers, social workers, and all others involved in care feel secure. Through Care-Tech DX's business support app, we aim to promote business DX in the care industry by sharing information among field staff, headquarters, and all related parties, providing high-quality and appropriate services to users who need them.

・Comments from Masaki Ishida, Executive Officer, COO, Business Group Director, UPWARD, Inc.

I am very honored to be collaborating with Care-Tech DX. By combining Care-Tech DX's expertise, cultivated over many years in the care industry, with UPWARD's innovation in the last mile for field workers, we will jointly promote DX in the field of care services in Japan, where the aging population is increasing, and contribute to addressing this critical issue.

・About Care-Tech DX, Inc.

Care-Tech DX, Inc. is a DX/IT company established by a care company for the benefit of care companies. Rather than taking the perspective of a system company, we provide services from the perspective of a care company, such as developing and selling applications for care providers and offering DX promotion support for care facilities.
Service Site: https://dxs.jp/