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Company

UPWARD appoints Shimonosono, Executive Officer, as new CFO.

UPWARD, Inc. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Ryosuke Kaneki; hereinafter referred to as UPWARD) is pleased to announce that Hiroya Shimonono, who has been serving as Executive Officer, has been newly appointed as Director and CFO, effective January 1, 2025, with the aim of strengthening its management and control systems in anticipation of a future listing.

New Director and CFO Hiroya Shimonono's Career

Graduated from Hitotsubashi University with a degree in Economics, joined Mitsubishi UFJ Bank in 2005, working as a foreign exchange trader in Tokyo and Singapore. Then worked in Bangkok, responsible for the acquisition and integration of Ayutthaya Bank. Joined UPWARD in April 2022.

Hiromasa Shimonno's Comment

UPWARD's mission is to "revolutionize the last one mile in the field," focusing on the most challenging area of digitalization: the offline domain. We are committed to providing value to our clients. Since joining the company, my empathy for this mission has only grown stronger. I am convinced that the intuitive DX that UPWARD aims for is an essential element for the future of society. UPWARD is poised to further assist our clients as a category leader, contributing to increased corporate value. We appreciate your continued support.

Comment by Shoji Kaneki, President and CEO

I am very pleased to announce that Hiromasa Shimonno has been appointed as a Director of our company. Since joining UPWARD, he has fully utilized the strategic thinking and business skills cultivated throughout his career to oversee all corporate operations, including business strategy, finance, and human resources, leading UPWARD to its next stage of business development. By welcoming Mr. Shimonno as an official member of our management team, we will unite under the mission of "revolutionizing the last one mile in the field" to achieve further business growth and enhance corporate value.

ABOUT UPWARD CORPORATION

UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.

About Us

Company Name

UPWARD, Inc.

Location

Marunouchi 1-4-1, Chiyoda-ku, Tokyo 100-0005 Marunouchi Building 26th Floor

Representative

Representative Director & CEO: Ryosuke Kaneki

Founded

July 2016

Capital Stock

1 Billion Yen

Business Description

Development and provision of the sales engagement service "UPWARD"

Media Inquiries

UPWARD, Inc., Corporate Group Headquarters, PR Team

Tel

03-6897-3683

Mail

pr@upward.jp

*Company names mentioned in this text are the registered trademarks or trademarks of their respective companies.

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