(Headquartered in Chiyoda-ku, Tokyo; Ryusuke Kaneki, CEO; hereinafter "UPWARD") will exhibit at the 24th Nursing Care Management Summit hosted by the Elderly Housing Newspaper, which will be held online from May 27 (Tuesday) to June 2 (Monday), 2025.
On Thursday, May 29, from 3:55 p.m. to 4:55 p.m., the Company will introduce its efforts to promote DX in the nursing care industry under the title of "Latest version of DX in the nursing care industry: How to promote reforms that enhance on-site capabilities and create the future - the case of CentCare Holding".
In the midst of a declining and aging population, the challenges of human resource shortages and increased workloads will be discussed, including specific examples of DX applications in the field, key points of success, and post-implementation issues and future prospects.
Date & Time: Thursday, May 29, 2025, 3:55 p.m. - 4:55 p.m.
Title: "Latest version of Long-Term Care Industry DX: How to promote reforms to enhance on-site capabilities and create the future - Case study of CentCare Holding"
Overview: This presentation will show why DX is required in the long-term care industry today and a case study of a company that is promoting DX, CentCare Holding Co. The specific process, difficulties and successful points of DX promotion will be presented from a front-line perspective.
Dates: Tuesday, May 27, 2025 - Monday, June 2, 2025 *Only weekdays
Admission: free (held online)
Organizer: Senior Citizen Housing News
Details and application URL: https://notice.koureisha-jutaku.com/sp/133
UPWARD is a sales support application specialized for outbound and inbound sales. Utilizing its core technologies, geospatial information system (GIS), patented stay detection technology, and AI, UPWARD automates the process of entering information into a customer relationship management (CRM) system and optimizes visitation routes. The system has been implemented by more than 400 companies, including CentCare Holding and SophiaMedi, and is used as a foundation for sales DX, mainly by major companies that use face-to-face contact with customers as their main sales channel.
Service website: https://www.upward.jp/
"UPWARD" introduction materials: https://upward.jp/downloads/allservicematerials/
UPWARD use cases in the nursing and welfare industry: https://upward.jp/ downloads/usecase-nursing/
UPWARD IS A SALES ENGAGEMENT SERVICE THAT UTILIZES ADVANCED LOCATION-BASED TECHNOLOGY TO AUTOMATICALLY DETECT AND RECORD SALES ACTIVITY DATA IN CRM TO OPTIMIZE THE SALES ACTIVITIES OF SALES REPRESENTATIVES IN THE FIELD. BY AUTOMATICALLY OVERLAYING ACCUMULATED SALES ACTIVITY DATA AND CRM DATA ON A MAP AND AUTOMATICALLY NOTIFYING OPTIMAL APPROACH DESTINATIONS, UPWARD SUPPORTS THE FORMULATION OF STRATEGIC SALES PLANS UTILIZING CRM DATA.
PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.
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