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News Release
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Event

FREE ONLINE SEMINAR! REAL ESTATE PROCUREMENT DX FRONTLINE - SANSEI-LANDIC'S CHALLENGE TO BREAK OUT OF THE GENTRIFICATION OF THE FIELD AND TO CREATE RESULTS.

FROM PERSONALIZED SALES TO ORGANIZED PROCUREMENT ACTIVITIES. INTRODUCING THE FOREFRONT OF DX IN THE REAL ESTATE INDUSTRY WITH ACTUAL EXAMPLES.

(LOCATION: CHIYODA-KU, TOKYO; CEO: RYUSUKE KANEKI; HEREINAFTER "UPWARD") WILL HOLD A FREE ONLINE SEMINAR "THE FRONTLINE OF REAL ESTATE PROCUREMENT DX - SANSEI LANDIC'S CHALLENGE TO BREAK OUT OF THE FIELD AND CREATE RESULTS" ON JUNE 19, 2025 (THURSDAY), INVITING SANSEI LANDIC CO. (LOCATION: CHIYODA-KU, TOKYO; CEO: TAKASHI MATSUZAKI; HEREINAFTER "SANSEI LANDIC"), WILL BE HELD ON THURSDAY, JUNE 19, 2025, AS A FREE ONLINE SEMINAR.

Background of the event: Real estate purchasing business still remains deeply rooted in a personelized approach.

The real estate industry is characterized by rapid changes in human resources and the high degree of secrecy of information. Especially in purchasing and sales, there remains a strong geriatric sales style that relies on the experience and personal connections of individuals.
Against this backdrop, the promotion of DX (Digital Transformation), such as centralized management of information and "visualization" of sales activities, is attracting attention within the industry.
In this seminar, we will introduce Sansei-landic's DX efforts in the sales field. How did the company's outbound sales force, which used to use paper maps, shift to digital technology, and how did it take root in the field? Along with the reactions and results of the introduction, the presentation will share the changes in sales style and the vision of strategic sales that transforms information into an asset.

Recommended for this type of person

  • THOSE WHO ARE INTERESTED IN SALES DX INITIATIVES IN THE REAL ESTATE INDUSTRY AND WOULD LIKE TO KNOW THE SUCCESS STORIES OF OTHER COMPANIES.
  • Those who want to break away from a gerrymandered purchasing sales approach and improve the reproducibility and efficiency of their sales activities.
  • Those who have introduced digital tools to their sales sites but are experiencing challenges with retention and utilization.
  • REAL ESTATE COMPANY EXECUTIVES / SALES MANAGERS / DX PROMOTERS

Outline of the event

Title: Real Estate Procurement DX Frontline - Sansei Landic's challenge to break out of the gerrymandering of the field and create results
Date: June 19, 2025 (Thursday) 11:00-11:30
Venue: Held online
Participation fee: Free
How to participate: Please register from the following URL
https://dx.upward. jp/3SjEVkP

Program Contents

Part 1: Common Challenges Facing Outside Activities in the Real Estate Industry
Part 2: Sansei-Randic On-Site DX Real Episodes
Part 3: Results Beginning to Show in DX, and the Future

About Sansei Landic

Sansei-landic is a publicly listed company that operates nationwide with a focus on the "rights adjustment business," in which it purchases real estate with complicated rights, such as land with leasehold interest and old profitable properties (without living quarters), and resells them after adjusting the rights. It will celebrate its 50th anniversary in 2026. It is the only listed company that specializes in the real estate rights adjustment business nationwide, and receives approximately 2,300 consultations annually.
Sansei Landic's official website: https://www.sansei-l.co.jp/

UPWARD" INNOVATES THE LAST MILE IN THE FIELD

UPWARD is a sales support application specialized for outbound and inbound sales. Utilizing the core technologies of geospatial information system (GIS), patented stay detection technology, and AI, UPWARD automates the process of entering information into a customer relationship management (CRM) system and optimizes visitation routes. The system is used as a foundation for sales DX by more than 400 companies, including Sansei Landic, Daiwa House Industry, and other major companies that use face-to-face contact with customers as their main sales channel.
Service website: https://www.upward.jp/
"UPWARD" introduction material: https://upward.jp/downloads/allservicematerials/

ABOUT UPWARD

UPWARD IS A SALES ENGAGEMENT SERVICE THAT UTILIZES ADVANCED LOCATION-BASED TECHNOLOGY TO AUTOMATICALLY DETECT AND RECORD SALES ACTIVITY DATA IN CRM TO OPTIMIZE THE SALES ACTIVITIES OF SALES REPRESENTATIVES IN THE FIELD. BY AUTOMATICALLY OVERLAYING ACCUMULATED SALES ACTIVITY DATA AND CRM DATA ON A MAP AND AUTOMATICALLY NOTIFYING OPTIMAL APPROACH DESTINATIONS, UPWARD SUPPORTS THE FORMULATION OF STRATEGIC SALES PLANS UTILIZING CRM DATA.

About Us

name of company

UPWARD, Inc.

Location

26F Marunouchi Eiraku Building, 1-4-1 Marunouchi, Chiyoda-ku, Tokyo

representative

RYUSUKE KANEKI, REPRESENTATIVE DIRECTOR AND CEO

Establishment

March 2002

capital stock

100 million yen

Business

DEVELOPMENT AND PROVISION OF UPWARD SALES ENGAGEMENT SERVICE

Press Contact

PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.

Tel.

03-6897-3683

Mail

pr@upward.jp

All company names mentioned herein are registered trademarks or trademarks of their respective companies.

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