UPWARD, Inc. (Location: Chiyoda-ku, Tokyo; Representative Director & CEO: Takanori Kaneki; hereinafter, "UPWARD") has published an interview on its official website regarding সেন্ট্রালケア・ホールディング Co., Ltd.'s (Headquarters: Chuo-ku, Tokyo; President and Representative Director: Kazutoshi Fujima; hereinafter, "সেন্ট্রালケア・হোল্ডিং") use case of "UPWARD" in promoting sales digital transformation (DX). This case study introduces specific results achieved through the implementation of "UPWARD," including significant reductions in time spent on field reporting tasks and subsequent reductions in overtime hours, along with feedback from the field.
Case Study: https://upward.jp/case/saint-care/

সেন্ট্রালকেয়ার・হোল্ডিং is a company that develops a wide range of long-term care services nationwide, focusing on in-home care services such as visiting care, bathing, and nursing care. Sales representatives visit about 10 to 15 in-home care support centers per day, proposing services and building relationships. To improve the operational efficiency of these sales activities, reduce the burden on staff, and provide higher quality care, the company has been working to revise its paper and Excel-based processes. They decided to implement UPWARD because of its automated activity reporting through its "stay detection function," its support system during implementation, and its reliable security.
・Reduced Overtime Hours Through Mobile Activity Reports
Activity reports can now be created on a mobile app during travel or in spare moments while on the go, eliminating the need for post-visit reporting. As a result, average monthly overtime hours have decreased within one year of implementation.
・Improved Efficiency of Visit Planning Using Map Function
The ability to visualize destinations on a map has increased visits to nearby businesses utilizing 10 to 15 minute gaps in the schedule.
・Strengthened Internal Communication Through Real-Time Activity Logging
Detailed reports can now be created while memories are still fresh, improving the quality of activity logs. Internal meetings now include qualitative information that captures the atmosphere of the field, leading to more realistic and relevant discussions.
Case Study: https://upward.jp/case/saint-care/
"UPWARD" is a sales support service based on AI, specializing in field sales. We provide automatic recording of customer touchpoints using our patented "advanced geo-fencing technology" and various AI functions specialized for field sales. It has been implemented in over 400 companies, mainly large enterprises that use face-to-face contact with customers as their primary sales channel, including Nissin Medical Foods and TSUKUI, and is used as a next-generation sales DX platform.
Service Site: https://upward.jp/
"UPWARD" Introduction Materials: https://upward.jp/downloads/allservicematerials/
UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.
UPWARD, Inc., Corporate Group Headquarters, PR Team
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