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News Release
25
.
07
.
24
Event

NEC co-hosted the seminar! Practical Theory of DX in Door-to-Door Sales - Barriers and Keys to Success

NEC and UPWARD reveal the reality and future of Sales DX

(Location: Chiyoda-ku, Tokyo; CEO: Ryusuke Kaneki; hereinafter "UPWARD") will hold a free online seminar co-hosted by NEC Corporation (Location: Minato-ku, Tokyo; President and CEO: Takayuki Morita; hereinafter "NEC") on July 29, 2025 (Tuesday), with NEC as the guest. (Location: Minato-ku, Tokyo; President and CEO: Takayuki Morita; hereinafter "NEC") will be the guest speaker at the free online seminar "Practical Theory of DX in Door-to-Door Sales: Barriers and Keys to Success" co-hosted by NEC.

See details and apply: https: //dx.upward.jp/3GMhqib

Background of the event: "Evolution of Field Sales" required in the era of Sales DX 

The way of sales and field sales in Japan is about to undergo a major transformation.
While many companies are promoting sales DX, it is also true that they are facing issues such as "where to start," "it does not penetrate the field," and "the results of efficiency improvement are not visible.
In this seminar, NEC and UPWARD will join forces to explain the "ideal future of field sales" while unraveling the real issues and backgrounds occurring in the field.
The seminar will discuss the current situation and latest trends in the Japanese sales field from NEC's perspective, specific solutions provided by UPWARD, and actual case studies. The presentation will also include actual case studies to illustrate the future of the sales field.

Recommended for this type of person

  • Considering DX for the sales field, but don't know where to start
  • CRM/SFA has been implemented, but inputting is not progressing due to the burden of on-site inputting.
  • Want to utilize customer data for sales strategy
  • Want to improve efficiency and productivity in the sales field
  • To increase customer contact and lead to better sales activities
  • I want to keep up with DX trends in sales reform

Outline of the event

Title: [NEC co-hosted seminar] DX Practical Theory in Door-to-Door Sales - Barriers that stand in the way and keys to success
Date: Tuesday, July 29, 2025 from 14:00
Venue: Held online
Participation fee: Free
How to participate: Please register from the following URL
https://dx.upward.jp/3 GMhqib

About the Speakers

Mr. Yuya Tsuda
NEC Industrial DX Division
Director, DX Solutions Group

Since joining NEC, he has been involved in sales to customers in a wide variety of industries, including telecommunications, manufacturing, nursing care, and real estate, for more than 10 years.
Since 2023, he has been in charge of product and service planning and development for small and medium-sized corporate customers.
He has also participated in NEC's Client Zero initiative, and based on his own experience, has been working to help customers digital transformation based on the experience he has gained in his own company.

Masaki Ishida
Executive Vice President, UPWARD

After graduating from UCLA in 2009, he joined Trend Micro Inc. After working in marketing and sales in new businesses, he started his own business.
In 2015, he joined salesforce.com Inc. (now Salesforce Japan). After working as Inside Sales, Account Executive, and Sales Manager, he was engaged as Branch Manager.
He then joined Slack Japan K.K., where he was in charge of the enterprise space with a focus on the automotive and high-tech industries, and joined UPWARD in March 2021.

About NEC 

For more than 120 years, NEC has been working to solve social issues by utilizing cutting-edge technologies and abundant knowledge. To create social values of "safety, security, fairness, and efficiency" through innovation, NEC implements innovative technologies and provides new value to society while collaborating and co-creating with partners in various fields. We aim to realize a sustainable society where everyone can fully realize their humanity.
NEC Official Website: https://jpn.nec.com/index.html

UPWARD" INNOVATES THE LAST MILE IN THE FIELD 

UPWARD is an AI-based sales support service specialized for outbound and inbound sales. UPWARD uses its patented "advanced geo-fencing technology" to automatically record customer contact points and provides various AI functions specialized for outbound sales. The service is being used as a next-generation sales DX platform by more than 400 companies, including Kubota Corporation and Shizuoka Bank, and other major companies that use face-to-face contact with customers as their primary sales channel.
Service website: https://upward.jp/
"UPWARD" introduction material: https://upward.jp/downloads/allservicematerials/

ABOUT UPWARD CORPORATION

UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.

About Us

name of company

UPWARD, Inc.

Location

26F Marunouchi Eiraku Building, 1-4-1 Marunouchi, Chiyoda-ku, Tokyo

representative

RYUSUKE KANEKI, REPRESENTATIVE DIRECTOR AND CEO

Establishment

July 2016

capital stock

100 million yen

Business

DEVELOPMENT AND PROVISION OF UPWARD SALES ENGAGEMENT SERVICE

Press Contact

PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.

Tel.

03-6897-3683

Mail

pr@upward.jp

All company names mentioned herein are registered trademarks or trademarks of their respective companies.

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