UPWARD releases a case study of Tosoh Corporation's use of UPWARD

Optimized mobile input for outside sales reps, which has improved the number of information entries by about 60% over the previous year and halved the number of nighttime reports.

(Location: Chiyoda-ku, Tokyo; CEO: Ryusuke Kaneki; hereinafter "UPWARD") has published on its official website an interview with Tosoh Corporation (Headquarters: Chuo-ku, Tokyo; President: Masato Yaejima; hereinafter "Tosoh") regarding the use of "UPWARD" for sales DX promotion. This article provides the background of the introduction of UPWARD. In this article, the background and deciding factors of the introduction and the effects after the introduction are introduced in detail.
Case study article: https://upward.jp/case/toso/

From left: Mr. Masato Yaeshima, President and Representative Director, Tosoh Corporation; Mr. Kenshi Sato, General Manager, Sales Planning Office

Tosoh has been manufacturing and selling window-related interior products in Japan since its establishment in 1949, and boasts the top share of the domestic market for its mainstay curtain rails. Tosoh conducts sales activities throughout Japan, mainly to interior design stores, house manufacturers, and interior decoration contractors.
The company introduced sales tools to share sales information, standardize sales, and improve visit efficiency. However, the company was burdened with the task of entering information on a computer after each sales visit, and the data could not be utilized because the entry was not retained, and the amount of visits could not be increased. In response to these issues, the decision was made to replace the system with "UPWARD," which is optimized for outside sales and allows intuitive data entry via a mobile application.

Main effects of UPWARD introduction (comparison with before replacement)

Utilizing mobile reporting, the number of activity reports increased by about 60%.
Mobile reporting using the stay detection function reduced the burden of input work. Within two months of its introduction, the number of reports increased by approximately 60%.
The number of reports after 5:00 p.m. has been reduced by half.
Activity reports can now be completed via mobile phone from outside the office, eliminating the need to report after returning to the office, reducing the number of reports after 5:00 p.m. by about 50%, leading to shorter work hours and promoting work style reform.
Real-time visualization of sales activities accelerates collaboration between departments
Sales activities are now visualized in real time, enabling immediate support by management and smooth collaboration between departments.

ABOUT UPWARD CORPORATION

UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.