UPWARD Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Ryusuke Kaneki; hereinafter “UPWARD”) will be exhibiting at “Japan DX Week Spring 2026,” to be held at Tokyo Big Sight from Wednesday, April 8 to Friday, April 10, 2026.
This event is one of Japan’s largest comprehensive DX exhibitions, serving as a business matching platform where companies offering products and services that solve social issues and create new value gather to accelerate DX initiatives.
At the UPWARD booth, we will demonstrate how an AI agent automatically collects field data—such as face-to-face conversations and phone calls during field sales—and inputs it into the CRM as actionable sales data. Furthermore, we will showcase how this data can be utilized to design next steps through a live demo.
While sales digital transformation (DX) continues to advance, field sales teams—who are constantly on the go—face challenges such as “post-visit data entry being put off” and “field data being fragmented, making it difficult to use for analysis or improvement.” As a prerequisite for advancing AI adoption, there is a need for a system that continuously accumulates detailed field data.
UPWARD automatically collects data behind the scenes of sales activities such as in-person visits and phone calls. It is an AI agent that visualizes the actual conditions on the ground—which were previously difficult for management to grasp—and uses that data to support sales improvements and performance growth.
At the exhibition, you can watch a demo that will give you a concrete idea of how to use UPWARD in your field sales operations.
With the features listed below, field sales visits are converted into data and automatically stored in your CRM. UPWARD provides a comprehensive solution that handles everything from data recording to utilization.
Japan DX Week is one of Japan’s largest comprehensive DX exhibitions.
DX is contributing to solving societal challenges across a wide range of fields, including the revitalization of businesses through the use of AI and data, work-style reforms driven by the spread of remote work, and the streamlining of manufacturing operations. To further promote DX and drive operational efficiency and the creation of new value, companies offering these products and services gather in one place for three days of business matching.
Source: https://www.japan-it.jp/hub/ja-jp/about/dxweek.html
Event Name: Japan DX Week Spring 2026
Dates: Wednesday, April 8, 2026 – Friday, April 10, 2026
Venue: Tokyo Big Sight
Visitor Registration (Free): https://www.japan-it.jp/spring/ja-jp/register.html?code=1649381653626200-X2A
UPWARD is an AI-based sales support service specialized for field sales and visiting sales. It provides automatic recording of customer interactions using proprietary "advanced geofencing technology" and various AI functions tailored for field sales.It has been adopted by approximately 450 companies, primarily major corporations like Kubota, Rinnai, and Shizuoka Bank, where face-to-face customer interactions form the core sales channel. It is utilized as a next-generation sales DX foundation.
"UPWARD" Introduction Materials: https://upward.jp/downloads/allservicematerials/
UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.
UPWARD, Inc., Corporate Group Headquarters, PR Team
*Company names mentioned in this text are the registered trademarks or trademarks of their respective companies.
Please feel free to inquire about UPWARD's services and company information.We welcome your questions.
