(UPWARD; Head office: Chuo-ku, Tokyo; CEO: Ryusuke Kaneki; hereafter "UPWARD") announced today that it has entered into a partnership with Draper Nexus Venture Partners II, LLC (located in San Mateo, California), Salesforce.com, Inc: (Location: Chiyoda-ku, Tokyo; Chairman and CEO: Shinichi Koide), Salesforce Ventures, Japan Venture Capital Corporation (Location: Chiyoda-ku, Tokyo; President and CEO: Chikara Okuhara), Archetype Ventures, Inc. (Location: Minato-ku, Tokyo; Representative Director: Jun Nakajima) and other investors to raise a total of approximately 300 million yen.
UPWARD IS A CLOUD SERVICE FOR FIELD SALES THAT "MAKES THE WORK OF VISITING CUSTOMERS EASIER" AND REALIZES "EASY ACTIVITY MANAGEMENT" USING SMARTPHONES THROUGH ADVANCED LINKAGE OF CRM (CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM), MAPS, AND LOCATION INFORMATION. IT IS CURRENTLY USED BY MORE THAN 200 COMPANIES, MAINLY IN THE MAJOR MANUFACTURING INDUSTRY.
The SaaS field of location information utilization is expected to expand rapidly in the future due to the sensor functions of smartphones and the improved positioning accuracy of the Quasi-Zenith Satellite System, among other factors.
WITH THIS PROCUREMENT, UPWARD AIMS TO FURTHER EXPAND ITS MARKET BY DEVELOPING FUNCTIONS TO SUPPORT FIELD FIELD ENTRY USING ARTIFICIAL INTELLIGENCE.
UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.
PR TEAM, CORPORATE GROUP HEADQUARTERS, UPWARD CO.
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