UPWARD, Inc. (Location: Chuo-ku, Tokyo; President and CEO: Ryosuke Kaneki; URL: https://upward.jp), which develops the field sales activity management cloud service "UPWARD," will co-host a seminar with Salesforce.com on September 27 (Friday) in Marunouchi, Tokyo, on the theme of "'New Ways of Working' in the Sales Field in the Customer-Oriented Era." On the day of the event, we will focus on "3 Points for Improving Sales Activities Necessary to Maximize Sales" and introduce effective ways to improve business efficiency and sales efficiency.

While facing social backgrounds such as the enforcement of work style reform-related laws and the declining labor population, continuous growth is the most important issue for companies. Furthermore, the era of "producer thinking," where good products would sell, is over, and we are entering an era of "customer orientation." In this context, "sales," who know the customer best, play an increasingly important role, but they are facing the challenge of spending time on tasks "other" than sales activities that involve visiting and building relationships.
Therefore, the theme of this event is "New Ways of Working" that lead to increased sales by solving the issues in the sales field closest to the customer and promoting efficiency. In the first part, Salesforce.com, the world's No. 1 company in sales support and customer management software, will give a lecture on the importance of customer information management in the "customer-oriented era" and how to use Salesforce to improve business efficiency. In the second part, UPWARD, Inc., which provides activity management cloud services for field sales, will present case studies on the "3 Points for Improving Sales Activities Necessary to Maximize Sales." We look forward to your participation.
Date: September 27, 2019 (Friday)
Location: Salesforce.com Tokyo Office 11th Floor *Reception on the 12th Floor
JP Tower, 2-7-2 Marunouchi, Chiyoda-ku, Tokyo 100-7012
Time: 16:00 - 18:00 *Doors open at 15:30
[Part 1] "Introduction to Salesforce for Realizing New Work Style Innovation ~ What Changes When You Use Salesforce? ~" 16:05 - 16:45
AppExchange Alliance Department, Alliance Division, salesforce.com, Inc.
Takeshi Nakamura, ISV Junior Partner Account Manager
In the "customer-oriented age," customer information is extremely sensitive and must be managed in a secure environment. In this presentation, we will introduce the importance of customer information management and how to use Salesforce to improve business efficiency with case examples.
Part 2: "Specific Methods to Maximize Sales Efficiency by Utilizing Customer Information in the Field" 16:55-17:25
UPWARD Corporation / Sales Department UGB Team
Manager Yuji Yamada
CRM dramatically improves the efficiency of the sales process by utilizing customer information managed by CRM to increase sales and create more time to build relationships with important customers. We will introduce advanced and concrete examples with demonstrations.
UPWARD CO., LTD. PROVIDES DX SERVICES SPECIALIZED IN SOLVING ISSUES OF FIELD WORKERS WHO VISIT THE FIELD AND CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS, BASED ON ITS PURVIEW OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS AND ACCELERATING THE GROWTH OF COMPANIES AND SOCIETY". BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.
UPWARD, Inc., Corporate Group Headquarters, PR Team
*Company names mentioned in this text are the registered trademarks or trademarks of their respective companies.
Please feel free to inquire about UPWARD's services and company information.We welcome your questions.